2+ week, 6+ day ago  (318+ words) Creative agency Pablo has launched the latest chapter of Aldi Ireland's brand platform It's Not Complicated, with a new TV spot that puts Aldi's sourcing credentials at the heart of its value story. The campaign tackles a question on every…...

2+ mon, 1+ week ago  (228+ words) This week, Pablo released the next chapter for ALDI's new brand platform "It's Not Complicated" with a TV spot dedicated to pointing out the absurdity of going to another supermarket to get ALDI prices. The new execution "Eggs' points out…...