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Adweek is a U.S.-based weekly trade publication covering the business of advertising. In its print and online publications, it covers a wide range of advertising-related topics that extend beyond traditional advertising to new media and pop culture.", Breaking News in Advertising, Media and Technology
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- Aug 17, 2026earliest in window
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News
Kalshi's Latest Celeb Play Sends Marshawn Lynch Into Full Beast Mode
4+ day, 1+ hour ago (448+ words) ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. From actor Timothée Chalamet to NFL star Marshawn Lynch, Kalshi is building a…...
2026 NFL Ad Tracker: A Running List of the Best Early Season Ads
5+ day, 2+ hour ago (224+ words) ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. Are you ready for some football? Because advertisers certainly are. The NFL once…...
Baker Mayfield Turns His Every Man Jack Partnership Into a Signature Collection
5+ day, 6+ hour ago (177+ words) When Every Man Jack (EMJ) announced its year-long partnership with Tampa Bay Buccaneers quarterback Baker Mayfield in January, it would have been easy to follow a familiar script: athlete holds up shower gel, rolls on some deodorant, brand slices it…...
Super Bowl 60 Ad Tracker: The Complete List of Commercials
6+ day, 7+ hour ago (258+ words) Disney has already scored big for the 2027 Super Bowl, selling out ads that may have fetched up to $10 million. And ADWEEK is bringing them all to you here. Regarding Super Bowl LXI, airing live on Valentine’s Day, Feb. 14, 2027, from SoFi…...
ADWEEK TV Advantage: Buyers Detail Involved Super Bowl Negotiations and a Complex Upfront
1+ week, 3+ day ago (144+ words) The TV upfront, the annual advertising showcase where the major publishers show off their latest shiny wares, isn’t going anywhere, according to media buyers. But that doesn’t mean this year wasn’t a whole new ballgame … or football game, rather. From…...
Ads of the Week: 12 Campaigns That Caught Our Eye, From Hershey's to Cheez-It
1+ week, 3+ day ago (244+ words) ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. Food is everywhere this week, and most of it of the comfort variety....
How Delta, Peanuts, and Yahoo Use Nostalgia to Reconnect Iconic Brands With Culture
1+ week, 3+ day ago (165+ words) In this episode of Adspeak by ADWEEK, host Rob Klara sits down with three communication leaders to explore how iconic brands can turn major anniversaries into opportunities for cultural relevance and future growth. Sona Iliffe-Moon, chief communications officer at Yahoo;…...
How Lowe's Turned Its NFL Sponsorship Into a Play for Gen Z
1+ week, 4+ day ago (561+ words) A Talker News survey from 2024 found that 71% of us put off chores, and 76% of us feel guilty about it. Lowe’s has a potential solution. On Thursday Sept. 3, the home improvement chain is reviving “Earn Your Sunday,” a campaign first rolled…...
Jaylen Brown—And His Sneaker Brand, 741—Enter a New Era
1+ week, 4+ day ago (154+ words) After a decade with the Boston Celtics, Jaylen Brown’s career suddenly looks very different. The five-time NBA All-Star was abruptly traded to the Philadelphia 76ers in July, an unceremonious send-off for a player who had helped deliver the franchise a championship…...
NFL Expands TikTok Playbook With Renewed Deal
1+ week, 5+ day ago (201+ words) ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. The NFL and TikTok are kicking off an expanded partnership. Ahead of the…...